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Andy Hertzfeld (95)
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Larry Kenyon (11)
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Rod Holt (11)
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Marketing:
(11)
The Macintosh's first great game
Date: June 1982
Author: Andy Hertzfeld
Topics: Software Design,Games,Lisa,Marketing
Comments:
17
Rating:
![]() We visit my alma mater to try to sell them Macs
Date: January 1983
Author: Andy Hertzfeld
Topics: Marketing,Education,Personality
Comments:
6
Rating:
![]() Why the Mac design team got credit for their work
Date: January 1983
Author: Andy Hertzfeld
Topics: Marketing,The Launch,The Press,Retreats
Comments:
4
Rating:
![]() The famous 1984 commercial almost got canceled
Date: September 1983
Author: Andy Hertzfeld
Topics: Marketing,The Launch
Comments:
7
Rating:
![]() We feel betrayed by the unexpectedly high price
Date: October 1983
Author: Andy Hertzfeld
Topics: Marketing,Twiggy
Comments:
14
Rating:
![]() We present a Mac to Mick Jagger
Date: January 1984
Author: Andy Hertzfeld
Topics: Marketing,Celebrities,The Launch
Comments:
5
Rating:
![]() We need a demo for the intro
Date: January 1984
Author: Andy Hertzfeld
Topics: Marketing,The Launch,Software Design
Comments:
15
Rating:
![]() The big day finally arrives
Date: January 1984
Author: Andy Hertzfeld
Topics: Marketing,The Launch
Comments:
12
Rating:
![]() Burrell and I get our pictures in Newsweek
Date: January 1984
Author: Andy Hertzfeld
Topics: The Press,The Launch,Marketing
Comments:
7
Rating:
![]() How the hand and the mouse came together!
Date: April 1984
Author: Eric Barnes
Topics: Marketing
Comments:
3
Rating:
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