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The Original Macintosh
Anecdotes about the development of Apple's original Macintosh, and the people who made it (11 stories)
“The creation of art is not the fulfillment of a need but the creation of a need. The world never needed Beethoven's Fifth Symphony until he created it. Now we could not live without it.” -- Louis Kahn

  
Marketing:  (11)
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What's worse than a dealer screwing up your new computer? Telling the customer the dealer screwed up their new computer.
1988
David Ramsey
Marketing,Hardware,Mac II
2
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